Strategic Market Growth Leader
hace 1 mes
We are seeking a highly skilled Strategic Market Growth Leader to drive brand expansion and qualified lead generation for five distinct business lines across unique markets for the Visconti Group, parent company to PeopleLift. This is an exceptional opportunity to join an award-winning fastest-growing company on a mission to build products that enhance people.
About the RoleThis key position will focus on building and expanding brand presence, enhancing sales opportunities, and identifying signals to capture and engage qualified B2B and B2C prospects. You will work closely with division leaders to increase market traction, utilizing your expertise in social media, digital marketing, data analytics, and in-person engagement across U.S. and potential international markets.
Key Responsibilities:- Develop and implement strategic plans to expand multi-phased brand awareness and capture market-qualified leads for each business line via all available tools
- Leverage prospecting data to identify and qualify potential sales opportunities in diverse B2B markets
- Execute end-to-end lead generation campaigns, including prospecting, nurturing, and tracking conversions to optimize sales pipelines
We are looking for a highly motivated and experienced professional with:
- At least 2-5+ years of experience in B2B marketing, market development, or a related field, with proven results in lead generation (cold and warm) and brand growth for B2B brands
- Strong knowledge of social media marketing, advertising, data analysis, and market research in the U.S. market
- Proficiency in CRM and analytics tools such as HubSpot, Google Analytics, and social media platforms
- Excellent communication, interpersonal, and presentation skills
- Able to travel domestically and internationally as needed
This is a 6-month contract-to-hire role based in San Juan, Puerto Rico, offering:
- A competitive salary ($60,000 - $80,000 per year, depending on experience)
- Performance-based bonuses
- Professional development opportunities
- Flexible work arrangements (hybrid or remote options)
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