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Director, Product Communications Team Lead
hace 1 mes
Transformative Communications Expertise
We are seeking a highly skilled Director, Product Communications to lead communications strategies and programming that support brand and therapeutic area business objectives for our VYVGART franchise and immunology pipeline.
Key Responsibilities:
- Create and implement comprehensive PR strategies to advance goals for VYVGART, including data readouts, product launches, and ongoing product communications.
- Work closely with marketing, clinical development, regulatory, patient advocacy and other stakeholders to ensure alignment with product strategies and business goals.
- Develop press releases, media kits, Q&A, blog posts, and other communication materials that effectively convey product value and benefits.
- Build and maintain relationships with journalists, influencers, and industry publications; pitch story ideas and manage press inquiries.
Requirements:
- Bachelor's degree and 10+ years of experience in public relations or communications in the healthcare or biotech sector, including experience executing product campaigns.
- Proven track record of successful media placements and campaign execution.
- Knowledge of biotech products, industry trends, and regulatory environments.
