Social Media
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About the Role
You will be responsible for bringing our clients’ brands to life in the digital space-from strategy to execution and performance analysis. This is an ideal role for someone who is creative, organized, and results-oriented.
Key Responsibilities
Strategy & Content
• Develop and execute content strategies aligned with business goals and target audiences.
• Create original content (copy, graphics, reels, stories) with a strategic mindset.
• Manage editorial calendars across multiple clients, ensuring consistency in voice, tone, and frequency.
• Stay up to date with trends, algorithms, and emerging formats across platforms (Instagram, TikTok, LinkedIn, Facebook, X).
• Visit clients or different locations for content creation. Analytics & Reporting
• Monitor and analyze content performance across platforms using digital analytics tools.
• Prepare monthly reports with key metrics (reach, engagement, growth, conversions, and other KPIs).
• Translate data into actionable insights to optimize strategies and communicate results clearly to clients.
• Conduct competitive benchmarking and industry analysis. Branding & Agency Collaboration
• Support branding initiatives, ensuring visual and messaging consistency across all digital touchpoints.
• Collaborate with the team on integrated campaign development and execution.
• Participate in client meetings, presenting strategies and results clearly and confidently. What We’re Looking For
• 4–5 years of experience in social media, content creation, or digital marketing (agency or in-house).
• Strong experience creating and editing content, including short-form video (reels; basic motion is a plus).
• Analytical mindset with the ability to interpret data and make informed decisions.
• Highly organized, self-driven, and comfortable managing multiple accounts and deadlines.
• Excellent writing skills in Spanish; English is a plus.
• Proactive, collaborative, and adaptable in a fast-paced environment. Key Tools Meta Business Suite
· Google Analytics
· TikTok Analytics
· Hootsuite / Later
· Canva / Adobe Creative Suite
· Asana (or similar)
· AI tools for content creation (e.g., ChatGPT) Compensation & Benefits
• Salary $34k-$36k
• Hybrid role
• PTO
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