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Product Communications Director
hace 4 semanas
At argenx, we are seeking a highly skilled and dynamic Director, Product Communications to lead communications strategies and programming that support brand and therapeutic area business objectives for our VYVGART franchise and immunology pipeline.
Key Responsibilities:- Create and implement comprehensive PR strategies to advance goals for VYVGART, including data readouts, product launches, and ongoing product communications.
- Work closely with marketing, clinical development, regulatory, patient advocacy and other stakeholders to ensure alignment with product strategies and business goals.
- Coordinate with global cross-functional teams to create and execute product launches and key product milestones (congresses, publications, regulatory events).
- Develop press releases, media kits, Q&A, blog posts, and other communication materials that effectively convey product value and benefits.
- Build and maintain relationships with journalists, influencers, and industry publications; pitch story ideas and manage press inquiries.
- Analyze and report on the effectiveness of PR campaigns and media coverage to continuously improve strategies.
- Monitor industry trends and competitor activities to identify opportunities for effective PR messaging.
- Bachelor's degree and 10+ years of experience in public relations or communications in the healthcare or biotech sector, including experience executing product campaigns.
- Proven track record of successful media placements and campaign execution.
- Knowledge of biotech products, industry trends, and regulatory environments.
- Excellent written and verbal communication skills with a keen attention to detail.
- Ability to work collaboratively in a fast-paced, team-oriented environment.
- Ability to handle multiple projects and thrive in a dynamic environment.
- Ability to work well under pressure, with proven experience working on complex, international, large-scale, time-critical projects.
- Demonstrated experience advocating for projects and influencing teams beyond your control.
- Excellent organizational skills and attention to detail.
argenx is a global immunology company committed to improving the lives of people suffering from severe autoimmune diseases and cancer. Partnering with leading academic researchers through its Immunology Innovation Program (IIP), argenx aims to translate immunology breakthroughs into a world-class portfolio of novel antibody-based medicines. argenx is evaluating efgartigimod in multiple serious autoimmune diseases. argenx is also advancing several earlier stage experimental medicines within its therapeutic franchises. argenx has offices in Belgium, the United States, Japan, and Switzerland.