Corporate Communications Specialist

hace 2 semanas

San Juan, San Juan, Puerto Rico First BanCorp A tiempo completo

Corporate Communications Specialist

At FirstBank PR, we strive to be a trusted advisor to our clients, and our employees are the ones that ensure we deliver on our promise of excellence in personalized customer service. Our more than 3,100 employees in Puerto Rico, the Virgin Islands, and Florida share a passion for excellent customer service.

We are proud of our team because they are continuously surpassing our clients' expectations.

A Brief Overview

The Corporate Communications Specialist creates and implements multiple forms of communication activities and programs within the organization, devising strategies and producing clear and well-written content in Spanish and English, to help align the organization's goals with employees'. They are responsible for enhancing the Corporation's internal and external communications capabilities, which include improving communications, educating the communications team on best practices, identifying ways to improve the flow of communications, and advising the communications team on planning and creating content pieces.

Key Responsibilities

  • Develops and executes comprehensive communications plans; develops and delivers the evolving communications strategy of the businesses assigned and tracks KPIs and effectiveness metrics.
  • Creates and implements public relations initiatives to support the Corporate Strategic Plan in alignment with marketing and institutional efforts, including external events such as press conferences, product launchings, branch openings, stockholder's meetings, client events (social and educational), and community events.
  • Implements well-written communication strategies in Spanish and English and promotes the observance of the standards for effective communication such as including all relevant information clearly and concisely within an appropriate timeframe. Edits and rewrites texts/copies to improve clarity and readability. Also, proofreads texts, corrects spelling, grammar, and punctuation errors in other communications, and interprets creative direction and technical information and turns them into persuasive and well-written copy concepts in Spanish and English.
  • Maintains excellent media relations to maximize positive news coverage, providing reporters with interesting news angles and using creativity to promote awareness of the bank and its products/services.
  • Monitors media, government, and the business community to identify possible issues affecting the Bank's reputation.
  • Manages editorial meetings with the Communications and Marketing writing teams to discuss stories, generate story ideas for internal channels, share best practices, and establish communications calendars.
  • Actively participates in corporate committees to ensure that key messages impacting employees are communicated clearly and on time.
  • Manages assigned budget and establishes measurable objectives and constantly monitors results to adjust plans when necessary.

Requirements

  • Anticipates and provides service excellence to both internal and external customers.
  • Establishes, sustains, and fosters both internal and professional contacts to build, enhance, and connect to FirstBank services.
  • Delivers clear, effective communication and takes responsibility for understanding others.
  • Understands how the organization works, including current and future policies, practices, and trends.
  • Identifies problems and conducts appropriate analysis involving others, to search for the best solutions.
  • Takes initiative and assumes personal accountability for goals, outcomes, and deadlines.
  • Fluent in English and Spanish.

Education and Experience

  • Bachelor's degree in communications, Public Relations, Marketing, Journalism, or related fields is required. Master's degree is preferable.
  • (3) three to (5) five years of experience in Corporate Communications or public relations, with a solid background in written communications.

First Bank Puerto Rico is a proud to be an Equal Employment Opportunity Employer and takes affirmative action to employ Women, Protected Veterans, People with Disabilities, and Minorities regardless of gender identity, sexual orientation, and any other legally protected status.

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