Senior Manager, Customer Lifecycle Marketing

hace 1 mes


Puerto Diablo, Puerto Rico Jobleads-Us A tiempo completo

As the Senior Manager, Customer Lifecycle Marketing, you will lead a team of two in creating strategies to increase customer engagement, onboarding, and adoption. Your focus will be on security and developer personas across Snyk's admins and users. Your responsibilities will include customer communications, and building onboarding and adoption strategies to ensure a seamless and engaging experience for our customers.

You will work with the broader marketing team, Product Management, Technical Success, and Support teams to help customers realize the full value of Snyk's platform- helping customers achieve their goals while unlocking other opportunities and use cases. You will leverage customer data and insights to launch highly targeted, always-on omni-channel campaigns to provide best-in-class customer experiences.

You'll spend your time: Oversee the strategy for email marketing communications, nurturing journeys, and engaging customers throughout their entire lifecycle. Develop and execute a comprehensive customer onboarding and adoption strategy that addresses the unique needs of both security and developer personas, including admins and users Work with Customer Success to map Snyk's customer lifecycle stages and design and implement strategic initiatives for each stage of the customer journey Collaborate with Sales, Customer Education, CS, and Product teams to lead the design and implementation of customer lifecycle programs, specifically onboarding & adoption Curate and enhance onboarding content to effectively communicate product value and facilitate customer understanding. Collaborate with cross-functional teams to ensure that onboarding content aligns with product updates and features. Provide insights to the product team based on customer feedback to contribute to product development and improvement. Influence how Snyk defines the key performance indicators (KPIs) to measure the success of customer onboarding and adoption efforts. Analyze customer data and feedback to identify trends in onboarding and adoption. Use these insights to optimize processes and identify ideal customer segments for expansion. What you'll need: Experience managing a team of direct reports Proven experience in customer marketing, with a focus on onboarding and adoption strategies. Strong project management and collaboration skills. Familiarity with technical audiences, particularly developers and security practitioners. Strong analytical skills, with an exceptional ability to derive key insights from both quantitative and qualitative data. Experience in segmentation and conversion techniques; adept at quickly turning broad insights into effective actions. Ability to work collaboratively in a fast-paced environment. Skilled in project management, capable of managing multiple projects and excelling in prioritization. Comfort with A/B testing and experimenting with new strategies; adaptability to feedback and results. Experience with customer education platforms and developing in-app messaging cadences are a plus
#J-18808-Ljbffr



  • Puerto Diablo, Puerto Rico Jobleads-Us A tiempo completo

    Senior Manager, Customer Lifecycle ManagementSimply Business is more than our name. It's how we approach insurance: Make it clear. Make it simple. Make it affordable. By combining exceptional talent, technology, data, and knowledge, Simply Business is the go-to online insurance brokerage that protects small businesses and the entrepreneurs who work hard to...


  • Puerto Diablo Barrio, Puerto Rico Jobleads-Us A tiempo completo

    Job Title: Senior Manager, Customer Lifecycle ManagementCompany OverviewSimply Business is a leading online insurance brokerage that protects small businesses and entrepreneurs. We're committed to delivering exceptional customer experiences and driving growth through innovation and data-driven decision making.Job SummaryWe're seeking a strategic and...


  • Puerto Diablo, Puerto Rico Jobleads-Us A tiempo completo

    We are seeking a highly skilled and experienced Senior Product Manager to help us create our portfolio of customer driven, compelling Software as a Service products and solutions. This role involves leading the product development process from initial concept and ideation through to implementation and post-launch optimization.The Senior Product Manager will...


  • Puerto Diablo, Puerto Rico Jobleads-Us A tiempo completo

    At WHOOP, our mission is to unlock the full potential of human performance. By providing our members with a deeper understanding of their bodies and daily lives, WHOOP empowers them to achieve higher levels of performance.We are seeking a Senior Sports and Talent Marketing Manager to serve as a vital liaison between WHOOP and our athlete and talent...


  • Puerto Diablo, Puerto Rico Ppm Works, Inc A tiempo completo

    Company DescriptionPPM Works is a full service Microsoft Work Management and Project and Portfolio Management consultancy, focused on OnePlan, Microsoft 365 and Project Platforms.PPM Works believes in giving back to our families, our community, our teammates, and our environment. Here at PPM Works we measure success in the following way, we focus on:The...


  • Puerto Diablo Barrio, Puerto Rico Jobleads-Us A tiempo completo

    About the RoleWe are seeking a skilled Technical Product Manager to join our team at Jobleads-Us. As a Technical Product Manager, you will be responsible for partnering with existing product managers and engineering leaders to drive the development of a new contract lifecycle management solution.Key ResponsibilitiesDrive the execution of all processes in the...


  • Puerto Diablo, Puerto Rico Jobleads-Us A tiempo completo

    We love going to work and think you should too. Our team is dedicated to trust, customer obsession, agility, and striving to be better every day. These values serve as the foundation of our culture, guiding our actions and driving us towards excellence. We foster a culture of performance and recognition, allowing us to transform growth as we enable our...


  • Puerto Diablo, Puerto Rico Jobleads-Us A tiempo completo

    Senior Product Marketing Manager, Retail MediaMarketingOctober 2, 2024Mirakl is the global leader in platform business innovation. Mirakl's suite of solutions provides enterprises with a transformative way to drive significant growth and efficiency in their online business.Since 2012, Mirakl has been pioneering the platform economy, empowering retail and B2B...


  • Puerto Diablo, Puerto Rico Jobleads-Us A tiempo completo

    Senior Product Marketing Manager, AWS StorageJob ID: 2723425 | Amazon Web Services, Inc.The AWS Cloud Storage Product Marketing team is hiring a product marketing lead to drive cloud storage marketing strategy, messaging, positioning, and content generation across builder and buyer personas. In this role, you will start backwards from the customer to develop...


  • Puerto Diablo, Puerto Rico Jobleads-Us A tiempo completo

    Mendix – the leading low-code application development platform: The Mendix Platform uses visual modeling to abstract long-form coding out of application development. Our customers use Mendix to create and deploy better software for the enterprise, faster. Mendix enables collaboration between business users and developers to work together throughout the...

  • Senior Product Manager

    hace 4 semanas


    Puerto Diablo, Puerto Rico Jobleads-Us A tiempo completo

    Senior Product Manager Flipside orchestrates blockchain growth through a powerful mix of data, science, and community. We drive measurable market cap growth for blockchain ecosystems, empower analysts with industry-leading data, and empower anyone to earn tokens by shaping the onchain economy.At the heart of our approach is a proprietary wallet scoring...


  • Puerto Diablo, Puerto Rico Buscojobs PR C2 A tiempo completo

    Senior Director, OEM Acquisition Marketing About the Company Top-tier cybersecurity technology company IndustryComputer & Network Security TypePrivately Held About the Role The Company is in search of a Senior Director for OEM Acquisition Marketing. The successful candidate will be a key player in the global organization, leading the charge in acquisition...


  • Puerto Diablo, Puerto Rico Buscojobs PR C2 A tiempo completo

    Vice President of Client Lifecycle Management and Data Solutions About the Company Expanding provider of secure online & mobile banking solutions for financial institutions IndustryInternet TypePublic Company Founded2010 Employees201-500 Categories Information Technology & ServicesTechnologyFinancial ServicesBanking & MortgagesCloud...


  • Puerto Diablo, Puerto Rico Buscojobs PR C2 A tiempo completo

    Vice President, Growth Marketing About the Company Dynamic mobile app connecting family & friends IndustryIndividual & Family Services TypePublic Company Founded2008 Employees201-500 Categories MobileSecurityiPhoneAppsTrackingMobile Emergency & HealthAndroidGpsInternetTechnologyFamily ServicesFamiliesParentingSoftwareStartupsTelecommunicationsTelephony &...


  • Puerto Diablo, Puerto Rico Jobleads-Us A tiempo completo

    Sr. Global Marketing Mgr, AWS Marketplace Demand Generation & Lifecycle EngagementIn this role, you will be responsible for collaborating with stakeholders across regions to drive high-quality visitor traffic and generate lead flow, pipeline, and revenue for partners selling solutions on AWS Marketplace. To be successful, you will work alongside our global...


  • Puerto Diablo, Puerto Rico Buscojobs PR C2 A tiempo completo

    Vice President of Marketing About the Company Innovative members-only home swapping network IndustryLeisure, Travel & Tourism TypePrivately Held, VC-backed Founded2018 Employees11-50 Funding$11-$25 million Categories Boarding HousesDormitoriesHotel AccommodationsTravel & LeisureE-LearningProfessional Networking About the Role The Company is seeking a Vice...

  • Senior Product Manager

    hace 2 semanas


    Puerto Diablo Barrio, Puerto Rico Jobleads-Us A tiempo completo

    Job DescriptionWe're seeking a dynamic and growth-minded Senior Product Manager to drive the strategic direction, development, and growth of our web3 native products and users.Key Responsibilities:Define and deliver innovative products and incentive programs that grow and delight users and align with our business and partner goals.Collaborate with product...


  • Puerto Diablo, Puerto Rico Jobleads-Us A tiempo completo

    Career Opportunities with America's Test KitchenAmerica's Test Kitchen (ATK) is seeking a Senior Product Manager, Data, to drive the roadmap and execution of data initiatives across the organization in close collaboration with the ATK Analytics & Marketing Teams.This role will lead efforts to build and optimize ATK's data layer, ensure effective governance...


  • Puerto Diablo, Puerto Rico Buscojobs PR C2 A tiempo completo

    Vice President of Marketing About the Company Innovative members-only home swapping network IndustryLeisure, Travel & Tourism TypePrivately Held, VC-backed Founded2018 Employees11-50 Funding$11-$25 million Categories Boarding HousesDormitoriesHotel AccommodationsTravel & LeisureE-LearningProfessional Networking About the Role The Company is seeking a VP of...


  • Puerto Diablo, Puerto Rico Jobleads-Us A tiempo completo

    ABOUT THE ROLE: The Head of Customer Marketing at Talon.One will spearhead a new sub-function focused on retaining and growing our customer base. This role is responsible for leading the marketing strategy across product adoption, upsell opportunities, customer communication, and advocacy programs. The Head of Customer Marketing will also collaborate closely...